Snyder's
of Hanover® packaging redesign and line extension
bringing new life 
to an old favorite With continuous innovation and the introduction of new and exciting platforms, Snyder's of Hanover® was in need of a redesign – one that would not only refresh the core line – but help to differentiate all the delicious new pretzel offerings. A brand masthead was created to leverage the strength of Snyder's of Hanover's heritage and unify all the products so that the core line, and each sub-brand, could have its own personality. The end result was a brighter, more contemporary and cohesive look.
A pretzel for every season It was important to peak interest and create visual differentiation for those limited time offerings and new line extensions that were being introduced throughout the year, as well as any new line extensions. 3TC developed design solutions that not only ensured the new offerings still clearly fit into the Snyder's of Hanover family of products, but also stood out as something unique, new and different.
a Fresh Take on big crunch The packaging redesign and large product offering not only created strong portfolio of products, but also provided the opportunity to create some fun, exciting and unique in-store displays. Each gives Snyder's of Hanover a strong presence at the point-of-purchase and increase awareness of limited time offerings.
Other Artwork
LET'S CONNECT
513.658.2859 |
411 Garrard Street, Covington, KY 41011 ©2019 3TC Design. All rights reserved.
Strategic Design
Strategic
Design
Snyder's
of Hanover® packaging redesign and line extension
bringing new life 
to an old favorite With continuous innovation and the introduction of new and exciting platforms, Snyder's of Hanover® was in need of a redesign – one that would not only refresh the core line – but help to differentiate all the delicious new pretzel offerings. A brand masthead was created to leverage the strength of Snyder's of Hanover's heritage and unify all the products so that the core line, and each sub-brand, could have its own personality. The end result was a brighter, more contemporary and cohesive look.
A pretzel for every season It was important to peak interest and create visual differentiation for those limited time offerings and new line extensions that were being introduced throughout the year, as well as any new line extensions. 3TC developed design solutions that not only ensured the new offerings still clearly fit into the Snyder's of Hanover family of products, but also stood out as something unique, new and different.
a Fresh Take on big crunch The packaging redesign and large product offering not only created strong portfolio of products, but also provided the opportunity to create some fun, exciting and unique in-store displays. Each gives Snyder's of Hanover a strong presence at the point-of-purchase and increase awareness of limited time offerings.
Other Artwork
LET'S CONNECT
513.658.2859 |
411 Garrard Street, Covington, KY 41011 ©2019 3TC Design. All rights reserved.